Hamburg European Open welcomes Betway as official betting sponsor

The Hamburg European Open is pleased to announce that the leading online global betting and gaming brand Betway will be the official betting sponsor at this year’s Rothenbaum tournament (July 7-18).

“We’re delighted to announce this partnership, especially in these unusual times, and I think it’s tremendous that they’re sponsoring the overall event in both the women’s and men’s tournament weeks” said tournament director Sandra Reichel on Friday. Reichel further emphasized: “Besides being highly respected in its industry, Betway shares our commitment to creating a safe environment for customers. This was important to us when choosing a partner.”

This announcement further demonstrates the Betway brand’s ever-growing commitment to sponsorship of the highest profile sporting events around the world. Anthony Workman, Betway’s CEO said: “We’re thrilled to be partnering with Hamburg European Open as we become their Official Betting Partner.  “The tournament is a highlight of the summer clay circuit and we’re looking forward to seeing the Betway brand at the Rothenbaum Tennis Center.”

Advance ticket sales for the clay court classic at Rothenbaum began on June 23. Tickets are available through the online ticket shop on the tournament homepage and via the hotline (01806 991175, Monday to Saturday: 8am to 6pm, Sunday: 10am to 4pm). The 2021 Hamburg European Open will kick off on July 7 with the women’s tournament. During the women’s final weekend (July 10-11), the men’s qualification will be held concurrently. The main draw matches of the ATP tournament will start on July 12.

About Betway:
Betway is part of Super Group: the global digital company which provides first class entertainment to the worldwide betting and gaming community. Super Group is the holding company for leading global online sports betting and gaming businesses: Betway, a premier online sports betting brand, and Spin, a multi-brand online casino offering. The group is licensed in over 20 jurisdictions, with leading positions in key markets throughout Europe, the Americas and Africa. For more information, visit

Betway Group is a leading provider of innovative and exciting entertainment across sports betting, casino and esports betting. Launched in 2006, the company operates across a number of regulated online markets. Betway prides itself on providing its customers with a bespoke, fun and informed betting experience, supported by a safe, secure, fair and responsible environment.

Betway is a member of several prominent industry-related bodies, including International Betting Integrity Association (IBIA), iGaming European Network (iGEN), the Independent Betting Adjudication Service (IBAS), Sports Wagering Integrity Monitoring Association (SWIMA) and the Betting and Gaming Council (BGC), and is ISO 27001 certified through the trusted international testing agency eCOGRA.


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